End of the year reading list: « Internet a tout changé ».


We highly recommend that you read « Internet a tout changé », by Henri Kaufman, Laurence Faguer and Mickael Guillois (foreword by Brice Auckenthaler) to ease happily into 2010.

300 pages dedicated to the new behaviours and trends so familiar to those who are passionate about digital relationships, in consultancies or companies, that now rule marketing, R&D, sales, PR or CRM practices.

You will find TrendyBuzz and WASALive (international online trends in real time) mentioned on page 108, as professional tools for buzz monitoring. While TrendyBuzz has been designed for maketing and communication specialists, WASALive is a free tool available to anyone online.

Order yours online on Boutique Kawa.